Vertical videos on a Television screen or personal computer monitor may perhaps nonetheless bring about a portion of our brain to twitch in irritation, but the recognition of smartphone apps like Snapchat and TikTok, and the expanding use of mobile video calls, have gently coached us into embracing the when-condemned format.
Even Apple has jumped on the bandwagon with the release this week of a film that actually tends to make the most of the option framing.
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